KU Bookstore is the one-stop shop for the University of Kansas community, offering a wide range of apparel, accessories, gifts, and home goods to showcase Jayhawk pride. As the only store that reinvests its profits back into student programs, KU Bookstore supports student success by providing all necessary course materials, technology, and supplies. While the prices for KU gear may be higher compared to other options, the store is praised for its great customer service. With a vast selection of Adidas and Champion brand clothing, the KU Bookstore caters to the diverse needs of students, faculty, staff, and alumni.