Portage Ford in Portage, WI, is a full-service dealership offering a wide range of new Ford models and quality used cars, trucks, and SUVs. The dedicated sales, finance, and service staff are known for their strong commitment to customer satisfaction. Many reviews highlight the ease of the purchasing process, with one customer noting that the manager personally searched for a pre-owned vehicle to meet specific needs. Quick and easy paperwork is often mentioned as a positive aspect of the buying experience. Customers appreciate the friendly and helpful staff, particularly praising individuals for their honesty and genuine assistance throughout the process. One reviewer shared a memorable experience where they unexpectedly found their dream car and received swift financing approval, making the trip worthwhile. However, some service experiences have been less than perfect; one customer reported issues with oil change services and tire rotations, but the dealership responded positively by addressing the concerns. Overall, Portage Ford is recognized for its beautiful dealership, supportive staff, and a commitment to providing a pleasant car-buying experience, making it a recommended choice for drivers in the area.
Amber is the service department was wonderful to work with! I brought my F150 in to be diagnosed for some turbo/boost issues. They diagnosed the issue rather quickly and repaired it for a reasonable price!
October 2025
Hands down the easiest purchase I have made. I told the manager what I wanted for a pre-owned vehicle, he didn't have one on the lot but searched for and bought one just for me. It was exactly what I had asked for. Paperwork was quick and easy. Thanks Portage Ford!
July 2025
Friendly,and knowledgeable and my man Vance helped me get into my new truck highly recommend this place!