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December 2023 by Gail Raymond
We went there to get a Badger hat for a Christmas gift. They had just the item. Very polite staff and quick check out.
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December 2023 by Greg Eng
Nice little store. I think it is geared towards relatives or alumni. Still, it is a nice place
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November 2023 by David Else
Early Christmas shopping for Wisconsin clothing wear.
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October 2023 by Mira
This store is clean and has a good selection, but some uw merchandise is only sold at their location on State St. It is much smaller in size so, it does have a smaller selection but they still sell many different types of high-quality uw apparel for all ages, art supplies, and gifts. The bookstore staff are helpful and patient.
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September 2023 by Natalia Solodin
Awesome store! The audience was moderate, people were interested in T-shirts, sweaters and other things. There were good discounts on some clothes. And I like Badger souvenirs and gifts with UW symbols.
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September 2023 by Barbara J. Arnold
I stopped just to look for a children's book for a baby shower. Their supply was limited, but I got some ideas of what to look for elsewhere.
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September 2023 by Ryan Spradlin Vlogs
Almost skipped it because of the name....but it is not a bookstore! They had a great selection of Badger gear at great prices, with a TON of sales.
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August 2023 by Paul Milligan
Really polite staff - Has a lot of UW Merchandise.However, it labels itself as a University bookstore... but did it have any textbooks? No, it did not. They stated to go to the state street location instead.Sorely disappointed. Don't know how a university bookstore can't sell university books.
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August 2023 by Thano Karanikas
Amazing service! Great prices! Such nice employees! I love this!
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July 2023 by Lynn Freeman
Helpful folks, we'll stocked. Would like a few options of clothing I can wear to work. I'd like to support the Badgers, and a t shirt or sweatshirt is not quite appropriate for my work place.
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July 2023 by Edward Grosscup
Great selection of University of Wisconsin gear along with other themed accessories as well. Employees were very helpful and knowledgeable on the items they carried.
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June 2023 by Paul W.
Better have a deep wallet not exactly a discount bookstore. You would think the university would want to promote reading but the prices I've seen there don't. Stop going there after they blocked off access to the mall Hall and access to the theater.
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November 2022 by RD M
Convenient location. Very good apparel. Fast service.
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November 2022 by Kim Slava
The fewest books of any bookstore...a sea of Husky paraphernalia.
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April 2022 by Sam Burbol
Great place for some quick local gift ideas