JCPenney in Eau Claire, WI, has been a reliable shopping destination since 1902, offering a variety of fashion, home decor, beauty, and accessories. Customers appreciate the quality and value of products from exclusive brands like St. John’s Bay and Liz Claiborne. The store is known for its helpful staff, with positive mentions of the hair salon and a professional associate who assisted with window treatments. While the store maintains a nice atmosphere and cleanliness, some customers have noted issues such as limited dressing room access and the loss of the in-store Sephora. Despite these concerns, shoppers find a good selection of clothing, especially during the holiday season, making for an overall satisfactory shopping experience.