I love all the gift shops in Eagle River, but this is the best one for women who love bling, crafts, crystals and jewelry. You are going to absolutely love shopping here, make it your first priority. Ha ha ha! Super friendly, warm and welcoming staff. Thank you so much what a gem of a gift shop!
October 2021
Great selection of basic beading needs & fun above average bead selection. Great balance of unique & usable. Don't know a thing about knives but the inventory looks impressive. Gifts like jewelry, woodsy stuff, kitchen items, kids. Quality items; something for everyone.
January 2018
Love these people. Friendly helpful fantastic selection of beads and findings
F.G. Sturgul Mercantile is a locally owned bead, gift, jewelry, and knife shop in downtown Eagle River WI. Our friendly staff will always be happy to help you find anything you need.
