The James Madison University Bookstore is a modern and popular place to visit, especially for fans and students. It offers a wide variety of merchandise, including apparel for all ages, glassware, hydro flasks, and college rings. The two-story store has a friendly and helpful staff, with the first floor dedicated to spirit wear and souvenirs, and the second floor featuring textbooks, books, and electronics. While the store has a great atmosphere and a good selection, some find it pricey, with items like logo footballs and hoodies costing quite a bit. The checkout area can be cramped during busy times, but overall, it is a must-visit for those wanting to buy JMU gear or enjoy the university’s lively environment.
It was crazy busy on game day but we got through the line super quick! Excellent staff, give them a raise!
December 2023
It's beautiful and well organized. You may find many students walking
November 2023
The bookstore has gotten expensive and they don't carry more than an XL or XXL in most items... They do have some cool stuff tho but like, $40 for a football with a logo stamped on it? $80 for a hoodie? Yikes.
