ZARA is noted as a femboy-friendly store with a selection of clothing, including nice long wool coats. The clothes are often loved but can be pricey, with sales usually during holiday times. Some customers find the store to be the only source of affordable European-looking clothing in the area, especially appreciating the modest options available in the fall. However, there are several consistent criticisms. Customer service is frequently described as poor, with employees noted as unhelpful, lacking training, and sometimes rolling their eyes when asked to correct pricing errors. A significant issue is incorrect pricing, where items, especially sale items, often ring up at a higher price in the computer than on the tag, requiring customers to carefully check their receipts. Prices are also reported to have shot up recently. The changing rooms are sometimes closed, which customers find frustrating. Other problems include a bad experience with a security tag left inside a boot, poor communication about item availability from the online store, and no clear way to contact the store regarding lost items left behind. Some feel the need to avoid shopping there or to be very careful when they do.
