Such a cool store with the nicest staff! We had the chance to chat with the owner, who explained that this is a small locally owned business, one of very few licensed to sell Life Is Good merch. Swing by and get your Chattanooga souvenirs here!
April 2024
Fun positive store! So glad we stopped in today. The folks there were helpful and friendly. My husband and I each found a t-shirt in our sizes!
February 2024
This store had many shirts and some were even on sale! The owner was very friendly and helpful.
Life is Good Downtown Chattanooga store at 411 Broad Street. The Chattanooga store is the second such store with the Life is Good brand in Tennessee and one of 46 such stores nationwide. Life is Good stores, along with other retail outlets and the company’s online store that sells the brand’s products, offer a variety of hats, t-shirts, fashionable clothing, and even chairs, handbags, mugs and Pet supplies that display the “Life is good” slogan. The store’s popular 100% cotton shirts typically sell for $ 28 each, while hats are priced at around $ 25. A lot of people know the brand and they like it and there is something about creating a welcoming store that encourages people to want to come in and shop with us.
