Ruler Foods offers a good variety of products and a nice selection, often with good prices and fair prices that are less than their parent Kroger. The Kroger brands are usually very good. However, the store only has self-checkout with no manned registers and no cashier on duty, which leads to long waits and takes way too long. The system can be problematic, calling over cashiers when items are not placed in the bagging area right away. There can also be issues with payment methods. Customer service is a concern, with reports of long lines, only one person attending customers, and a lack of respect for customers.