Rite Aid is a leading drug store chain that offers superior pharmacies, health and wellness products and services, complete photo printing, and savings and discounts through their Rite Aid Rewards loyalty program. Their mission is to improve the health and wellness of their communities through engaging experiences that provide customers with the best products, services, and advice to meet their unique needs. Customers confidently choose Rite Aid for their everyday health and wellness needs because the company consistently understands and exceeds their expectations. The stores are clean, bright, and the staff is very friendly, respectful, helpful, and knowledgeable, both in the front end and the pharmacy. Customers appreciate the great prices, often better than other pharmacies for over-the-counter items. While there have been some issues with system glitches or human error, the overall experience at Rite Aid is positive. The only area that could use improvement is the setup of the vitamins and supplements department, which can be confusing due to the mixed categorization. However, Rite Aid is the only carrier for many trusted brands of vitamins and supplements in the local area, which presents an opportunity to capitalize on the growing health consciousness trend.
