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October 2023 by Diane A
SOTE is my very favorite women's shop in Santa Fe. I'm a local and I always find something fabulous at SOTE. The pieces I've purchased here are workhorses in my closet. The owners have curated a creative collection of designer clothes that appeal to women with varied personal styles and budgets. The staff is so friendly and helpful and I never feel pressure to buy. Don't miss this shop if you are visiting Santa Fe.
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May 2023 by mark byzantine
I would like to say what a wonderful find ! Having owned fashion retail stores in Los Angeles and London I like to think I know a good store when I come across one and SOTE certainly fitted the bill. I was charmed by the quality and professionalism of their staff. Obviously a lot of thought had gone into their retail stock and it showed. Apparently, they've just moved to this new larger store due to the success of their previous location, and they've presented it beautifully. Their staff couldn't have been more helpful and informative. I'll definitely be back when I return to Santa Fe. Delighted with my purchases!
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May 2023 by Caitlin Johnson
SOTE is my favorite place in Santa Fe.The clothes and jewelry are exquisite. Each object is chosen and arranged so thoughtfully.Every single person who works here has gone out of their way to help me find the perfect piece of clothing. I always leave feeling special, and whenever I wear clothes from SOTE, I have no worries. Nothing from this store is ever out of place. It makes me feel more beautiful and confident. I shop here when I want something I will never give away.SOTE is a magical place. Everyone is so gracious, and extremely kind and talented. Very grateful to have store like this in Santa Fe.
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May 2023 by Alexandra Malmed
Best store (and one of the oldest) in Santa Fe. Everything is beautifully selected, Tony’s jewelry is unparalleled, the space is gorgeous. Amazing coffee table books, scents, and other gifts. This is the only clothing store I’d go to in Santa Fe and want my wedding ring to be designed by Tony.
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May 2023 by Shae Whitney
I don't understand why everyone working here is so rude. The only welcoming person is Owen, and he can be crusty too. I stopped by to see the new location and was treated as a nuisance. I understand that upscale boutiques can be snooty - but this is Santa Fe not Rodeo Drive, ya'll need an attitude adjustment.The two women working here with the ratty hair are just so snarky and dismissive, it's such a turn off. If you're going to be so rude could you at least brush your hair and look nice? Why would I want to drop money here when you treat me like garbage, and look like garbage?I ended up going over to Folklore instead to buy some spring jewelry. The clothing lines they sell I can easily purchase online or from a personal shopper without being subjected to the judgement.I own a business too, which is why I have money to drop, but I won't be spending it here!
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May 2023 by Kimberly Fischer
Absolutely stunning new location, the open floor concept and beautiful presentation was great to see! Friendly and very knowledgeable staff. Owners are down to earth and lovely. Always enjoy visiting the store when I’m in Santa Fe.
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July 2022 by Charlotte Duda
Nice store but ya the staff are for sure stuck up and rude. Maybe they treat you better if you're a boomer w assumed disposable income but I doubt it. At the end of the day I made a purchase because the products are beautiful but I wouldn't want to drop a chunk of change just because you feel judged the whole time. Owner def needs to hire new staff it's real unfortunate.
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August 2021 by Souki Elliott
Followed my family and I around the store like we were going to steal. Yes, yes I am African American ?.
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May 2021 by Sara Jacobsen
The jewelry at Spirit of the Earth is out of this world gorgeous. I tried on an 18k yellow gold and fire opal ring that left me speechless and giggling, its that beautiful. Never in my life have a tried on a piece of jewelry that has left me speechless before. Customer service was excellent too. The ring is quite expensive, but I'm seriously considering it. Thank you Spirit of the Earth!
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May 2021 by Gabriella Hayes
Customer service is horrible, have lost a few of my items
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March 2021 by Stephany Snyder
This is the most charming store in Santa Fe. They have a beautiful and carefully curated selection of fine jewerly, clothing, scents and more. It is my first and favorite stop. Their online store is beautiful too! The young couple who owns it will help you choose items while putting a smile on your face. I love this store. Highly recommend!
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December 2020 by Caroline J.
The staff is great and they have beautiful "one-of-a-kind" fashion pieces and Tony Malmed's jewelry. I do not know if this will carry them through, and I unfortunately am not a customer for curated Parisian fashion. They and the fashion oriented other places selling high-end, expensive Euro fashion in Santa Fe make me wonder who is coming to buy as a tourist. Give me the days of fun wearable clothing and the fun dress jackets/scarves/pieces they used to have. This was a great little shop, and I hope it survives as they are now.
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October 2020 by Karen S.
Sadly, the new owners have ruined what used to be one if the best shops in town. Not sure who the new demographic is.....
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August 2020 by Joanna Z.
Beautiful jewelry and elegant clothes.
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August 2020 by Gus Walbolt
A beautiful store with a fashionable assortment of unique jewelry, apparel and accessories. The owners have great taste and style. Their own brand of cashmere is quite special.
