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October 2024 by speedy memey
after visiting the GU pop-up store earlier this year and having a wonderful experience, i can say their new flagship location is an improvement on something that was already amazing! although it was a bit crowded the store was well stocked and organized, even having their kirby collaboration goods in stock!
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October 2024 by Alex Locke
Love Uniqlo and this store has a lot of similar offerings at slightly lower prices, staff was helpful as well!
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October 2024 by Nick S
GU, the sister brand of Uniqlo, has had a small pop-up in SoHo for months now. After a brief closing during the summer, they have now reopened in a larger store that serves as their official US flagship store.
The selection is vast and contains styles for many different occasions. most of the upper floor is current styles, with a vast selection for men and women's clothing. The first floor also contains current collabs, such as Kirby during the time I visited. The bottom floor consists of things such as shoes, socks, and out of season clothing options.
The prices are much more affordable compared to Uniqlo, and overall the quality of the clothes is more to my liking at GU as well. The sizings do run a bit closer to Asian sizes, which could be troublesome if you are taller than average for things like pants or shoes, but overall the shirt selection is perfect for most people.
Overall a place I would highly recommend checking out for new styles as well as quality clothes for good prices.
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October 2024 by Adrian P
Gu was amazing ? I got some amazing clothing love Japanese clothing
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October 2024 by Nid X.
Sales associate were friendly and knew their products. However, disappointed that the store does not offer free hemming services like their parent company Uniqlo.
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October 2024 by Yuriy K
Very helpful staff at the fitting room (Shanakey) Alteration service would be a great addition to the store
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October 2024 by Pablo Cabrera
Lowk got followed by the managers the whole time prob cuz my bag was fire asf but got some nice ass pants?
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October 2024 by chicken wing
nice clothes and selection also the cute super duper short girl is friendly and nice employee. dont fire her promote her to general manager she derserves it
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September 2024 by Dairong Chen
Five stars for the employees, but two for their sizes. All their clothes are like one size smaller than Uniqlo. I typically wear a L at Uniqlo and I find I need to wear XL at GU. Some of the clothes only go up to XL for women(like a US 12). They don’t even have the XL in store(the flared jeans for example) where you can only get it online?! Seriously?
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September 2024 by Analisa Nguyen
I don’t usually write reviews for clothing stores but the employees here are some of the nicest I’ve ever encountered! I was here during the grand opening and every single person who worked in the store greeted me/asked me if I needed help and they were all so, so friendly. Super rare to see customer service like this in fast fashion shops
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September 2024 by Irma Zandl
The new GU Flagship in Soho just opened and I checked it out on the second day. The staff was amazing and the array of merchandise looks VERY good. It's clearly intended for a younger crowd and has a trendier vibe than Uniqlo but I feel that there's something here for all ages. I especially loved the oversized winter coats.
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September 2024 by Rodney S
shipping was so fast i didn’t even expect it lol
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August 2024 by Quynh Song
Great clothes, though a small selection since they are moving locations across the street soon. Prices are pretty fair and staff are very helpful.
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August 2024 by Jack Harry
5 years
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July 2024 by Ralin Tuscano
Top notch customer service!!
