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November 2023 by Shadaylah Byrd
I had a lovely experience at Open Road. I actually switched from another BMW dealership to here and couldn’t be happier. The staff is super friendly and knowledgeable. I worked with Ally (the sales rep) and Lamar (the tech lead). Both made the process a breeze — literally in and out! So so smooth. Great dealership!
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November 2023 by Daniel Carnevale
Absolutely thrilled with my BMW purchase! Rodrigo, the BMW Genius, made the entire experience exceptional. His expertise and enthusiasm in demonstrating and teaching me about the car's tech features were outstanding. The process was seamless, and I left the dealership feeling confident and informed. A big shoutout to Rodrigo and the entire team for a 5-star car-buying experience!
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November 2023 by Fernando Reyes
Thank you Mathias and Chris for their help finding me my new BMW i7. It was a pleasure to work with them. Their professionalism and customer service is highly recommended. Very happy with my purchase
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November 2023 by Isabella Mayzel, Esq.
I got my first BMW today and had a great experience throughout the process. My sales person was Igor Deychman who was always available to attend to my issues and questions. My go to technical guy was Nick. Nick is a pro in all questions regarding how to deal with the new car. The car I got is like a newly created very smart computer but Nick made is very simple explaining all intricacies of the car in simple understandable words. Thank you guys for a very positive experience!
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October 2023 by Steven Cardadeiro
The whole new vehicle lease experience, start to finish, at Open Road BMW was top notch.From the very first call I had with my sales advisor, Alissandra to the vehicle pickup at the dealer a few weeks later - this was the easiest, most seamless car leasing experience I’ve had to date (and I’m a serial leaser). She was very personable, straight to the point, and cut right to the chase with a great deal. She was great at updating me on the vehicle along the way, and made sure we took care of as much as possible before showing up to pick up the car to make it a true in and out experience.The car genius, Chris, wads also great - he understood my ask for a “quick setup” so that I could take care of the rest myself and minimize my time at the dealership - also very knowledgeable. I will be going back for my next BMW purchase. Would highly recommend.
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October 2023 by Noha Egan
This was the smoothest, quickest and most hassle free car purchase we have ever made. Ali, our sales person, was incredibly helpful and informative but not pushy in the least bit. The financial part was also quick and painless - no pressure to buy any unwanted extra services. And Nick, our car genius, showed me all the tricks my car provided and was able to make me even more excited about my new car than I already was. I can’t say enough good things about the service and people that helped us at Edison BMW.
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October 2023 by Tanya Jones
What a pleasant experience! My sales associate Ali was the absolute best. She was knowledgeable, patient and communicative every step of the way. When I picked up my car, Rodrigo, the BMW Genius went over every feature of the car with me and helped with my settings. Top tier customer service from beginning to end.
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October 2023 by Darren Lee
David Lutz was an amazing help with buying my wife’s car! Very straightforward and no hidden fees or any sketchy sales tactics. Truly enjoyed my experience here. Everyone was not only nice but cared about making the process quick and easy. I definitely recommend coming here!
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October 2023 by Ahmed Amer
I recently had the pleasure of visiting Edison BMW dealership, and I must say that my experience was nothing short of outstanding. From the moment I stepped through the doors, I was greeted with warmth and professionalism that set the tone for a memorable visit.First and foremost, the showroom itself exudes class and sophistication, reflecting the BMW brand's essence. The cars on display were immaculately presented, showcasing the engineering marvels that BMW is renowned for. The layout was spacious and organized, allowing me to explore the range of models comfortably.What truly stood out during my visit was the exemplary customer service. The staff at the dealership were knowledgeable, attentive, and genuinely enthusiastic about BMW's vehicles. They patiently answered all my questions and provided detailed information about the features and specifications of various models. Their expertise and passion for BMW cars made me feel confident in my decision-making process.
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September 2023 by Krystle S.
If I could give them zero stars I would. I had dropped off my vehicle on Tuesday 10am with them and had a shuttle back to my home. My drop off was by appt. 32 hrs had passed prior to me hearing anything regarding my vehicle. I had called three times to not be assisted. I should preface that I brought my car in due to drive train light turning on but then turning off within 5 hrs. Once someone finally got back to me to let me know that they STILL didn't know what was wrong with my vehicle yet sent me a once over video exclaiming everything looked good with my vehicle: I was very upset because they mentioned doing a diagnosis by hooking my car up to the machine. Now full 49 hrs has passed and still no communication, I finally get a text from the person overseeing my vehicle for her to tell me they aren't sure fully but assume it's the timing chain and labor alone will be $10,000. I'm infuriated at this point because I'm still not getting a solid answer yet being told POTENTIALLY how much labor would be: I told them to release my vehicle I'll head to pick it up. I pay $300 for a diagnostic fee of which I feel is RIDICULOUS and should be reimbursed. I not only take my vehicle to a bmw specialist in West field for them to review my vehile, mention I just needed a proper oil change and the oil chamber reservoir to be replaced $700 and that was it! BMW of Edison are COMPLETE rip offs, and I will repost this on all feedback and review forums.
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September 2023 by Albert R.
I bought a 2015 Golf GTI here took it off the lot and it was miss firing. The service department replaced the plugs and coils. Two weeks later same issue the car was sent to open road VW in Bridgewater on 8/25 where they replaced the coils again. 9/17 same issue back at VW dealer this time it needs new injectors and a carbon cleaning 3K in me nothing from the dealer even though they sold me a bad car.
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September 2023 by Botzz28
BMW of Edison made the process of buying a vehicle extremely easy and enjoyable. They work with you with the prices and make sure you leave happy. Ask for the manager Alex and sales rep Doug at BMW. Their customer service is top notch and always help with any problems you have. I absolutely recommend you buy your next vehicle here at BMW Edison !
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September 2023 by Prince Alston
It was a bit rough in the beginning, before being connected to the right agents.However, Open Road BMW has one of the best showcases of new and used vehicles. Overall the experience was satisfactory, the people who assisted me were outstanding.
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September 2023 by Kayinna Kirby Jones
My Experience was pleasantly great, my advisor was Gina. Her attentiveness to reach out and update me every step of the way was spot on. She is definitely the lady you want. Respectfully, kind, and just overall a sweetheart! Thank you again Gina!
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September 2023 by Olumuyiwa Alao
Awesome no pressure experience buying my 1st BMW. The team was forthright out the gate, they gave very honest advice on their cars. What works well Vs what’s different. I have the most fun with this team, I actual felt like setting a tent with the team. Finance. Dreadful finance. I always thought finance would be painful, expecting them to sellMakeup for my car, but it was smooth and the finance agent was also quite honest and helpful. I have to say these folks defiled all the horror stories about car sales people. Now to my sales rep. Thank you. You looked out for me. You listened, you were empathetic, searched for what I asked for and nothing was too much to ask. I have nothing good to say about the sales manager. He was horribly good, witty, stood his grounds but knew how and when to close. Deal done. Love my BMW.
