Friendly staff and great selection! Barb was terrific and gave honest advice. Would highly recommend!
June 2024
Great staff and wonderful selections. Sierra was fantastic and very knowledgeable about your jewelry. You can tell she really cares for the customers. Something that lost today. Thank you for a great experience.
June 2024
Love this store. The best salespeople and the most amazing jewelry you could find.
Family-owned bridal jewelry store in downtown, Traverse City. We are the home of the Lakeshore Diamond and have bridal jewelry, engagement rings, wedding bands, Shinola watches, and fashion jewelry for all styles and budgets. We can do custom design work and also do all repairs in-house.
