Very nice clothing store, carries both men's and women's clothing of excellent quality. A lot of it is extremely expensive though, so just be forewarned of that
September 2023
Unique clothing. Well made. Great variety. A little expensive but we'll worth the money. Looking forward to visiting again.
September 2023
Love this store. Get there every time I’m in Ogunquit. Very nice clothing lines and often unique pieces. Reasonable pricing.
This Is It was opened in Ogunquit, Maine in 1982, and has been family-owned and operated ever since.
We have always focused on offering our customers a wide selection of comfortable, stylish clothes at a great price. We've been successful because we listen to our customers and we work hard every day to deliver what they want. We're excited when you find just what you're looking for, or if you're happily surprised by something you weren't!
Our stores carry a full line of women's clothes, as well as shoes & accessories. We also have a small but well-stocked men's section.