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October 2023 by Brent David (TranziqDesigns)
What a wonderful store. a true gem in the middle of Pendleton! Elfie is such a good advocate for Downtown Pendleton!
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April 2023 by Katie Johnston
My 1 year old daughter and I had such a fun experience there. The owner has created a unique, creative, magical space with a great selection of toys/activities. Looking forward to returning!
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November 2022 by Matthew Houston
Great selection of toys and nicely priced. The kids always love going. Shop small!
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November 2022 by Erin Calahan
Super friendly and worth the trip definitely lots if neat stuff and also the only place in town currently with sleds lol
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November 2022 by alan mosier
Awesome experience
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November 2022 by J Williams
My kids love this toy store and every time we are in town they ask to visit. The toys are high quality and the prices are surprisingly competitive. Their toys are the kind that get their brains and hands working, with things like tangrams, magnetic toys for car rides, marble puzzles, dig kits, kites, RC vehicles, etc. They also have a lot of fidget toys and chew necklaces and other products with help with sensory stimulation. The owners are super friendly and helpful and Elfie helped gave my son a balloon creation and showed magic tricks. The Easter bunny even put in an appearance while we were there. Highly recommended. We love to support this small local business!
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November 2022 by Corrine Coverdale
We visited this toy store yesterday for the first time and we absolutely loved it! Elfie was great and made the experience so magical. This toy store will definitely be our go to when we want to treat our son to a toy ?
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November 2022 by Natalie Gard
Wonderful experience overall! The shop is ADORABLE. The store staff and owners are just the most wonderful people you could meet. They really care about their customers and the kids that will be using their products. Everything was reasonably priced and great quality. I will be returning AND recommending them to everyone I know!
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November 2022 by Carly Munroe
Went in today to get a birthday present, there was so many cool things to choose from. Owner even had a gift bag to put everything in, and took off price tags before put in bag! We love coming here. We will be back ?
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November 2022 by Kathi Peck
Elfie was very informative and helpful. We love the Toy Shop. There are great educational toys and sensory friendly items ! Check it out soon.
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November 2021 by Tim Jones
Grandkids loved it! Very nice and patient merchant. Interesting choices, they loved the different fidget poppers they chose.
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November 2021 by Darrin McKinzie
Wonderful store with fantastic toys (including special needs toys,) books, magic tricks, science sets, an amazing staff and it's ran by one of Santa's elves!!! Yes, an elf, named Elfie. Stop by and you might see him juggling or performing some magic! Follow the store on Facebook to see when they are having special events such as, face painting, storytelling and visits from Elfie's friend Santa!
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November 2021 by Nikki Thiele
The kids absolutely loved the store layout. There were giant animals to pet, books to read, toys to try and buy. Elfie even made a ballon flower for my daughter and robot puppy for my son. Definitely worth a visit!
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November 2021 by Erika Finn
Awesome toy and magic store with a thoughtfully curated, high quality selection of affordable games and toys. We loved the selection of science toys, as well as all the educational toys and games for kids. A great asset to the town of Pendleton, IN. Love it!
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November 2021 by Evan Finn
What a cute store. Walked in and was immediately greeted by a lovely woman who graciously showed us around. The focus is on learning/STEM toys plus magic tricks- no screens or apps, no video games, no Barbies or LOL Surprise in sight, which is a refreshing change.A few minutes into my visit, the elf appeared. No, that's not a misprint. A guy dressed as an elf- pointy ears and all, with the world's highest falsetto- walked in and offered to do a magic trick. My savvy 11 year old had a hard time not losing it, but he was friendly, fun, and we were all in on the gag after a minute so it was all good. I could see the appeal for a (much) younger audience.The nitty-gritty: after checking online, I discovered that prices are surprisingly competitive. Selection is obviously more restricted, but that is clearly by design, and honestly helps with decision fatigue. It's certainly not the easiest place to find- signage is pretty small and somewhat hard to decipher.Anyway, one chemistry set purchase later, we were on our way, happy to support a local small business. If you want something different than your typical big box store filled with the typical junk, this is a no-brainer. I will definitely be back.
