Ulta Beauty is the largest beauty retailer in the US, offering a wide range of cosmetics, fragrances, body, skin, and hair care products. Customers can choose from over 25,000 products from 500 brands, including popular names like Tarte and Fenty. Many have praised the salon services, highlighting the skills of stylists like Valentina and Jacqui. Valentina did an outstanding job restoring a customer's daughter's hair after a challenging experience with dark purple hair color, making it look intentional and beautiful. Customers have also noted that Jacqui is fabulous and provides helpful consultations. Reviewers appreciated the professionalism and kindness of staff members, such as Jackie, who helped create a positive experience. The store is clean, and the team is ready to guide customers in their shopping experience, ensuring satisfaction. Overall, Ulta Beauty is recognized for its knowledgeable staff and welcoming atmosphere, making it a go-to place for beauty treatments and product shopping.