Great selection in this store - super cute clothes and some even on sale! The sales associates were a bit over-aggressive and made us uncomfortable.
January 2024
Good quality apparel and some good sales too. The sales associates were very nice and attentive.
March 2022
Solid selection of gear. Friendly staff. Their selection was similar to what I'd find at the smaller HIC shops on Oahu and Maui. Obviously not as big as their big store in Ala Moana on Oahu, but that's to be expected because this is in a much smaller town.
Whether in the ocean, on the beach, or just chillin’ island style, HIC has got you covered with everything you’ll need to enjoy Hawaii’s incredible beaches and waves. You’ll find clothing, swimwear, sunglasses, skateboards, beach gear and accessories. Brands include: Billabong, Dakine, Electric, Firewire, GoPro, HIC, Hurley, Hydro Flask, Nixon, O’Neill, Oakley, Quiksilver, Reef, Rip Curl, Roxy, RVCA, Sector 9, Vans, Volcom, Von Zipper, Yeti and more. Locally owned and operated since 1977. Enjoy the ride!