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December 2023 by Nicole Wagnon
Always so friendly and awesome quality stuff! One of our favorite stores on Maui!
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May 2023 by James D.
Stu and his staff are always very welcoming. Every time I walk in the shop I find new products and designs. The prices are fair and the quality is excellent. Whenever I visit Paia, I make sure to make a stop in the shop.
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April 2023 by Lindsay D.
Lots of local items, created or designed by local artists. Tons of jewellery at various price points from affordable to expensive. Small selection of clothing including active wear, board shorts, beanies, baseball caps, rash guards. Kids section with mostly clothing. Saw they also carried some handmade ceramic mugs. Super friendly staff with a positive attitude.
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March 2023 by Robin Henry
Didn't buy a shirt or hat my whole trip, found this place on the day we flew out, glad I waited. Had everything I wanted, really great styles and quality of goods. Amazing service as well. A lovely lady who just moved back to Hawaii, such a sweet person.
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February 2023 by Heather Monroe
We stopped in while visiting Paia. I got a hat, love it!! Great service and great designs! Love the original Aloha graphic!
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February 2023 by Heather M
We stopped in while visiting Paia. I got a hat, love it!! Great service and great designs! Love the original Aloha graphic!
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December 2022 by Brian Gilmour
While on vacation last week in Maui I bought a hat from this store. I took it back to wear I was staying tried it on and found it didn’t fit well. I drive across the island to return it for another one, no problem. Great service from the owners and shop staff. I love the originality of their logo and gear.
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October 2022 by matthew muise
Beautiful little shop right in the middle of town. Good quality sportswear and the service is outstanding!
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September 2022 by Lu
A cute store with amazing items! I never leave empty handed.
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March 2022 by Anne Marie F.
Best shop in Paia! This shop has great merch, at great prices. Much more reasonable than a lot of the other shops nearby. Carol, who runs the store, is awesome. She was helpful and friendly, really has the Aloha spirit! I love the shirt I bought- great quality at great price.
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March 2022 by Shelly Glover
This is such a fun store! They have cute stuff that you can’t find anywhere else, and the customer service is great!! They are always friendly when we walk in, and even when I realized I bought the wrong size after I got home they were amazing to work with me! Their online response to my inquiry was fast and friendly.
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February 2022 by Amanda Sterner Jedamski
Service and shop were fantastic! I wanted to buy the entire store!
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January 2022 by WhiteFeather H.
Great little boutique in Paia town with that iconic, block letter 'ALOHA' logo. You'll get a free, colourful decal of said logo when you follow them on their social media - lots of bright colours to choose from, too! I also bought a larger, multi-coloured one. Don't know where imma stick em yet, but they're too good to pass up. I got a kid's size tank top with the same logo printed across the front in gold. Why did I buy myself kid's sized? Because I can! And because kid's clothes are always at least $10 cheaper, ha! Also, have you ever noticed that kid's clothes always have way nicer and more fun designs? There are some really cute ones here, so even if you can't get away with the mini sizes, I bet you know some kids who'd love em. :) They've also got really cute local jewelry designs, a bunch of awesome visors and hats, plenty of fashion choices and tons of stickers (not just logo ones) and other affordable items. Everything is reasonably priced, though. My shirt was $24. Nice open, airy layout to the store and the best part of all is that it's also filled with the owner's artwork!
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September 2021 by Aly S
Had a fantastic experience browsing at Soley. Cute storefront, very welcoming ambience and staff. Had a wonderful variety of items but I fell in love with a certain tan. They were out of my size, so I left my information. Given the lack of follow through for many businesses these days, imagine my surprise when I got a personalized email saying they were back in stock and went ahead and wrote up my order if I was still interested. Made the purchase immediately. Great customer service. I'll absolutely be back.
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September 2021 by Photosynthesis Records
One of my favorite visits on this island! Pretty unique boutique for sure. Was super taken by the artistic photography on the walls as well as the most awesome threads and designs! Well done *****