Stimulate and restore viability to the 22nd Street South corridor (The Deuces) by encouraging cooperation and building leadership in the business community; creating a positive image for the 22nd Street South corridor by promoting “The Deuces” as an exciting place to live, shop, conduct commerce and invest; improving the appearance of “The Deuces” through education, restoration and preservation; providing educational and other services to strengthen and expand the economic base of “The Deuces”; creating activities to promote a collective positive relationship of diverse citizens in the city.