It's Only Natural Market is a beloved natural goods and health food store in Connecticut, known for its commitment to providing high-quality, local, and all-natural products. The store has curated an extensive selection of items, including a wide variety of prepared foods, juices, and supplements, catering to the needs of health-conscious customers. Customers praise the store's friendly and knowledgeable staff, who are always willing to assist and even place special orders if a desired item is not in stock. The atmosphere is described as clean, and the grab-and-go food items are praised for their freshness and deliciousness. While the store may be considered slightly more expensive than a typical grocer, customers appreciate the unique and hard-to-find products available, as well as the convenience of having a one-stop shop for their natural and organic needs. The market is a favorite among locals and visitors alike, with many returning customers raving about their positive experiences and the store's ability to support a healthier lifestyle.
I absolutely love this market. Great selection of items. Market prices are decent. The atmosphere is great and the employees are so nice
December 2025
I was in the Middletown area and decided to check it out and possibly get a sandwich to go. I had a vegan barbecue mushroom sandwich absolutely delicious and I thought very reasonable.
December 2025
It doesn’t matter if I’m swinging through Middletown for 5 minutes or 5 hours, or if I actually need anything from the store, I WILL be stopping at ION Market for a little treat. I’ve earned it, and there will always be something I simply must try.
