El Jebel Liquors is an awesome liquor store with a great selection and a totally different, welcoming vibe. The staff is really friendly, genuinely good people who remember your name, love to chat, and offer great recommendations. The owner and manager make huge efforts to get to know customers, creating a personal and intimate experience where you feel like family. The new owners have turned the place around, making it an all-around great place to support. It is a go-to spot for liquor, with very knowledgeable staff and popular picks, definitely worth a visit from the valley or while passing through town.