This place is just ALWAYS the most helpful. And the business model is very much try to help you before trying to sell you MORE stuff.
November 2023
NorCal bikes in Santa Rosa rocks! The mechanics are knowledgeable and efficient. Highly recommend this place even though I have to drive 75 minutes to get there.
October 2023
Ask for Rick. Rick is the best. Rick sold me 3 Electric mountain bikes only after sold me 4 standard mountain bikes. Today’s ride had happy feelings.
As the world’s first Specialized Concept Store, we are able to offer everything from introductory road and mountain bikes all the way through to pro level race machines.
NorCal Bike Sport started out as Dave’s Bike Sport back in 1985 when the original owner, Dave Walters, opened up the shop as a way to provide for the needs of local bicycle racers and triathletes.
Dave has been credited for his pivotal role in developing Santa Rosa as a hotbed for competitive cycling. NorCal Bike Sport carries on the tradition today – it was the first store in the nation to become a Specialized Concept Store and is the go to pro road shop in the North Bay Area.
Norcal Bike Sport's goal is to proved the ultimate cycling experience in Northern California.
