The Bikini Shoppe is the leading retail location for swimsuits and swimwear in San Diego, California, conveniently located in Mission Beach next to Belmont Park. It offers a wide selection of swimsuits, bikinis, and beachwear, including clothing and accessories from popular brands like Frankies, Billabong, Roxy, Luli Fama, Beach Bunny, and Pura Vida. There is no other store in San Diego that offers such an extensive selection. This place is awesome, with a great selection for all ages, including appropriate swimsuits for children and some pretty trendy stuff. All of the bikinis purchased here have held up very well and are well worth the price, especially compared to the inferior products sold at other stores. The staff is friendly, very helpful, super attentive, and goes above and beyond to help customers find the perfect item they feel comfortable and beautiful in. A best part is the price, which is way cheaper than expected for its location. They get new inventory every season, and customers can ask about weekly sales and social media promotions. It is a highly recommended local shop where customers will definitely return.
This place was amazing! The staff were all super helpful and kind! My friend who has trouble finding swimsuits due to cup size was able to find a lot of options that worked! Definitely recommend
October 2025
Great Service! Very attentive salespeople!thank you
June 2025
Love this place. Always have the best swimsuits! ❤️