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December 2023 by Gabi M.
They have some cute styles, a good selection, and of course it's Main st Pleasanton so expected high prices. I was a bit surprised for the image (and price) of quality that most items were made of acrylic or polyester. For those prices I would like better quality fabrics like wool, cashmere, at least some rayon. We did get a cool wallet but it was not even leather...and $60. The COOL part of this store is the hat bar in the back! Great idea for a few friends to pick a hat and some decorations and make a customized hat. I would go back for this or other accessory items.
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November 2023 by Katie G.
I just love this place. I just popped in today because I wanted to treat myself. They have a great selection of great stuff. But my personal favorite part of Prim are the people! Marissa and Stevie are so sweet and helpful. Can't wait to go back in!
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September 2023 by Laurie S.
The store is super cute, and they have curated a very nice selection. I've been in here a few times to browse, and being acknowledged by staff is his or miss. There are a few that are super friendly and a few that don't even look up while you're in the store. Prices are a bit inflated including over MSRP. Their return/exchange policy is why I generally don't purchase here. I don't have an issue with limited timing to return, but there should be a time period where you can get your money back rather than just store credit...especially if some items are priced over the MSRP.
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August 2023 by Lacey Amodeo
Primm is such an amazing place!! Always the best time!! All the girls there are incredibly sweet!! It’s so welcoming!! Prices are great!!! I’ve been shopping here since they opened & I’ll always support this place!!
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June 2023 by Robyn B.
Loved our first but NOT our last visit to Prim! I went in with the attention of getting my two hats worked on at the new hat bar....well I was not disappointed and even bought a new hat!!! I can't wait to wear it! We had the best time and did not feel pressured at all...Marissa the owner helped design my two hats and I couldn't be happier! We also found some great tops. We found out about Prim on Instagram and my only regret is that I didn't visit sooner! I read some of the comments and I was a bit hesitant to visit as folks mention the staff was rude and/or the prices....well I don't know where they shopped because The entire staff was extremely helpful and gave their honest opinions when we tried items on. The energy was super upbeat!! As far as prices, some items were on the high end side but it's quality products and you get what you pay for...my motto is quality over quantity and this boutique is definitely quality. I also found items that were comparable to other boutiques I have shopped at. These prices are no different than if you went to shop at Nordstrom or Bloomingdale's and I prefer to shop small business! Thank you Marissa and Stevie for making our shopping experience a great one!
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April 2023 by Jessica B.
I love this store and it's staff, they are all so friendly and helpful. They have such a cool variety of clothes and prices. I just started shopping here and am so disappointed I haven't gone in sooner. I have nothing but positive things to say about the store and staff, very welcoming and willing to help. A+ ladies!!
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April 2023 by Margaret S.
i will never shop here again. i work hard for my money. i won't recommend prim to anyone!!!!!!!! please think before you shop here and ask about return policies. the salespeople do no not inform you the sale items are not refundable or exchangeable. other items you may purchase that are not sale items are returnable within two weeks, and not for your hard earned money. you can only exchange your item for something else or store credit. now that sucks.
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April 2023 by Sarah Welker
Super cute store and friendly staff as well. However, I feel misled in a purchase I made of almost $400 last week. I was on the fence about an outfit in their store. I let the sales associate know that I had placed an order online that I wasn’t sure would make it in time for an upcoming event which was why I came in to see what they had. She let me know that they offered a 14-day return policy in case I changed my mind. She didn’t mention that this would only be for store credit or exchange. I would have never made this purchase if I knew a return wouldn’t be fully refunded.I wish my overall experience was better. I‘m local to Pleasanton and have nothing negative to say about their staff or store as my experience outside of this has been very pleasant. However, this specific incident left a bad taste in my mouth ? Hoping that this policy is updated or at least verbalized when other shoppers are on-the-fence regarding a potential purchase!
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March 2023 by Sarah W.
Super cute store and friendly staff as well. However, I feel misled in a purchase I made of almost $400 last week. I was on the fence about an outfit in their store. I let the sales associate know that I had placed an order online that I wasn't sure would make it in time for an upcoming event which was why I came in to see what they had. She let me know that they offered a 14-day return policy in case I changed my mind. She didn't mention that this would only be for store credit or exchange. I would have never made this purchase if I knew a return wouldn't be fully refunded.I wish my overall experience was better. I'm local to Pleasanton and have nothing negative to say about their staff or store as my experience outside of this has been very pleasant. However, this specific incident left a bad taste in my mouth Hoping that this policy is updated or at least verbalized when other shoppers are on-the-fence regarding a potential purchase!
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January 2023 by Josh G.
Took a look around. Did some Xmas shopping in here. Waaaaaaaay too expensive. Even if it is downtown Pleasanton.
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September 2022 by Cristy S.
No acknowledgement even though I was the only person in the store. The salesperson never even looked in my direction.
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December 2021 by Stevi Bair
My new favorite spot to shop at. Can’t say enough about the attention that the staff shows you while shopping - they truly care about making people feel good about what they wear! Great selection of clothes and accessories. Highly recommend supporting this small business!
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October 2021 by Samantha Riggs
The cutest place in Pleasanton! Absolutely love Missy. She's the sweetest. 10/10
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July 2021 by Cheryl Ringman
Always a great experience! Personal attention and Always fine Fun things!
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June 2021 by Courtney Boulé
They sold giftcards then changed the system and wiped them all. That is stealing. They then made me call my relative who purchased the card and required their name and card number to search through records while I waited an hour for me to use the gift card balance that they erased. Bad business and horrible way to treat customers. I used to love this shop and will not be back after that.