I love everything about this beautiful shop. The owner Jessica is truly passionate about her craft & keeps it fresh! A definite must-see while visiting Laguna Beach
August 2022
Very cute store i wish i could buy everything here. I did get a hoodie and a necklace. The hoodie was a little more expensive then i was hoping it would be it was $60.
January 2022
SUCH A GEM! Hands down my favorite clothing store in the Laguna Beach. Always darling clothes, a huge variety of rad swim suits and unique jewelry. Sometimes dangerous because every piece is a must buy! The owner has such fabulous style and energy - its definitely exudes through the whole shop. Blessed to have!
The Shop., created to make you crave that summer glow.
We are the essence of the beach lifestyle. The free-spirited and effortless beach babe.
The Shop., is indicative of its surroundings, necessities, and essence of community.
It's a place where the surf vibes collide with fashion.
Capturing that feeling of salty and sun-kissed all year round!