In business and helping Alaska fish since the 50’s, we pride ourselves on being Alaskan owned and operated. As Alaska's premier fishing store, we serve our community and customers by helping people -of all ages- catch fish in Alaska AND have an incredible time doing it. With our expertly curated and 'tailored to Alaska' selection of fishing goods and accessories, our team of Alaskan fishing pros will equip you with the RIGHT gear to make your outdoor fishing adventure a success. Whether you're fishing on or off shore, and in salt water or fresh, we also have plenty of tried and true tips on catching The Big One. On Instagram or Facebook? Follow us at @bnjsportinggoods and don't forget to tag us with your great Alaskan catch using #bnjBigOne