Phenix Serum and Western Store is a family-owned and operated business that was founded in 1982 by Charles and Martha Senn to provide quality western lifestyle items at an affordable price. Whether you ride or not, we have a large selection of apparel and boots for all members of the family. Boots for work, dancing, fashion, or riding are always in stock - If you have a western-themed event, we can get you ready from head to toe in one place!
We also offer quality animal feeds by Seminole, Purina, Diamond, Victor, and Faithway. We have coastal square-bale hay in stock at all times, as well as alfalfa.
PSWS always offers a 10% Active Duty Military Discount and 10% discount to all First Responders.